This analysis is based on the cost of insulating a home to energy label B and installing an electric heat pump.
Uncertainty about payback time and unfamiliarity with loan options hinder sustainability efforts
In addition to analysing microdata, we asked homeowners in a survey about their efforts to make their homes more climate-friendly. This shows that homeowners are still financing the investment mainly with their own savings (82%), and only seldom with loans from a bank (7%) or from a government fund (5%), see Figure 2. The low number of loans is probably related in part to the administrative fees associated with taking out a bank loan for sustainability purposes. Such fees do not apply to loans taken out from the National Heat Fund, but this option is also relatively little used, according to our survey. It would seem that few homeowners are familiar with this type of loan.
What is keeping homeowners from investing in climate measures?
Another factor holding homeowners back from investing in making their homes more climate-friendly is cost. Over a quarter of Dutch homeowners who have not taken any climate measures in the past ten years cite the long payback period as the reason, while one-fifth cite high installation costs and almost one-sixth say they are unsure about costs and benefits. Also, the amount homeowners are willing to pay to make their homes more climate-friendly is still remarkably low. At the same time, according to the Dutch Authority for the Financial Markets (AFM), most homeowners who have considered but not implemented climate measures (70%) are not familiar with the opportunities offered by the ISDE or EBL.
Provide homeowners with better information
With almost all homeowners able to finance climate measures, affordability no longer seems to be a major obstacle. Insufficient awareness of favourable loan options and the ISDE, and uncertainty about the payback period play a more important role. Government policies should therefore focus more on providing homeowners with better information. Offering homeowners a single point of information where they can get energy information and advice and apply for various subsidies and loans would be a great improvement.
What if finance and better information provide insufficient incentive?
If progress is not fast enough despite enhanced information provision, the government may consider tightening climate policies for the built environment further. The main policy instruments available to the government are setting norms, setting prices and awarding subsidies. However, energy taxes are already at relatively high levels for energy use by households. Also, many climate subsidies are already available. Furthermore, European rules already oblige homeowners who substantially renovate their homes to take climate measures, such as installing heat pumps or solar panels. The Netherlands currently applies energy labelling norms for office buildings, and similar norms will apply to rented housing from 2030 onwards.
If the progress of climate efforts in the built environment still lags behind the set targets, the government could consider introducing the obligation to make a newly purchased home more climate-friendly. This would involve setting a norm for a home’s minimum energy performance within a certain period after its purchase. A similar climate obligation was previously proposed in the Interdepartmental Policy Study (IBO) on Climate and a recent joint report by ING, ABN AMRO, and Rabobank. When introducing an obligation, consideration must be given to the perspective of homebuyers regarding their course of action – they must be given enough time to make the required investments. The current tight labour market also necessitates this. Lastly, the support currently available in the form of favourable loans and subsidies must remain available to homeowners struggling to afford this type of investment and for investments that are not (yet) profitable.